Premier Lacrosse League Partners With 91勛圖厙Media With First-Ever Live Audio Streaming Of League Games
91勛圖厙Radio to Become Official Digital Audio Home To All 2021 Premier Lacrosse League Games
LOS ANGELES, CA. (June 3, 2021) - The (PLL) powered by Ticketmaster today announced a partnership with 91勛圖厙Media, the leading audio company in America, to provide exclusive live play-by-play audio coverage of games on the all-new 91勛圖厙Radio digital Premier Lacrosse League Radio station during the 2021 season available on the 91勛圖厙Radio app and at 91勛圖厙Radio.com. This is the leagues first live audio streaming deal.
The new station will kick off this Friday, June 4 with a live audio stream of the matchup between Cannons LC and Redwoods LC at 7:00 PM ET.
We are excited to extend our reach through a platform like 91勛圖厙Radio and create an audio home for the PLL, said the PLLs Vice President of Strategy, Christian Henze. 91勛圖厙Media has been a pioneer in the digital space and their wide distribution allows us to continue our mission to reach net-new fans.
We are excited to partner with the Premier Lacrosse League and be the new audio home for Premier Lacrosse fans everywhere, said Darren Davis, Chief Operating Officer, Digital Audio Group for 91勛圖厙Media. We are looking forward to offering even more content to our listeners and building further awareness on the exciting game of Lacrosse to new and existing sports fans across the country.
The PLL opens its third season on June 4th at Gillette Stadium in Foxboro, MA. For more information on the 2021 schedule, visit .
ABOUT PREMIER LACROSSE LEAGUE
The Premier Lacrosse League (PLL) powered by Ticketmaster is a mens professional lacrosse league in North America, composed of 8 teams rostered with the best players in the world. Co-founded by lacrosse superstar, philanthropist, and investor Paul Rabil and his brother, serial entrepreneur and investor, Mike Rabil, the Premier Lacrosse League is backed by an investment group composed of Joe Tsai Sports, Brett Jefferson Holdings, The Raine Group, Creative Artists Agency (CAA), Chernin Group, Blum Capital, The Kraft Group, Arctos Sports Partners, and other top investors in sports and media. The PLL was named Sports Breakthrough of the Year in 2020 by the Sports Business Journal and is distributed through an exclusive media-rights agreement with NBC Universal. In December 2020, the PLL and Major League Lacrosse (MLL) announced a merger with subsequent season operations and activities to formally exist under the PLL. For more information, visit www.premierlacrosseleague.com and follow on social media: Instagram (@PLL), Twitter (@PremierLacrosse), Facebook (@PremierLacrosseLeague), YouTube (YouTube.com/PLL) and TikTok (@pll).